design + marketing solutions
↟Eric Johnson
Good marketing and design isn’t just about selling a product or service—it’s about something much bigger. Want to know what it’s really about?
the truth is
The most effective marketing...
...is about creating real connections with your audience. It’s about understanding their needs, earning their trust, and building loyalty. By truly understanding your customers and providing value through meaningful resources and authentic engagement, great marketing makes people feel seen, heard, and understood.
Design is not just about aesthetics...
...It’s about solving problems with purpose and intention. True design balances form and function, beauty and usability, to create solutions that not only captivate visually but also guide actions, communicate effectively, and deliver tangible results.
What we do
↓ growth ↑
We focus on empowering your business growth with strategic design and marketing solutions that solve challenges, amplify your strengths, and drive results.By tailoring our approach to your unique needs, we help you take your marketing and design efforts to the next level with creativity, strategy, and purpose.
Design That Delivers
purpose-driven design tailored to solve your biggest challenges.
We optimize design for print and digital to balance creativity and purpose. Our designs captivate while solving challenges, ensuring every project resonates with your audience and reflects your unique identity and goals.
Marketing That Moves
Drive growth, connect audiences, and deliver results.
We don’t just market your business—we create strategies designed to meet your unique goals. By leveraging the right tools we help you connect with your audience and achieve measurable growth.
Focus
Eyes on the prize
Ever heard of the 80/20 rule? The key to success isn’t chasing every opportunity—it’s knowing which ones matter most. Staying on track and achieving your goals requires more than just ambition—it takes something essential...
A process
Stay on Track!
A solid process is the backbone of any successful project. It brings structure, ensures tasks are completed efficiently, and fosters better communication and collaboration.
We believe in keeping things simple yet effective. Our proven process is designed to help us plan for success and achieve your goals seamlessly. Here’s a glimpse at how we make it happen.
01
Project Review
02
Discovery and Planning
03
Tasks and Timeline
04
Design / Build / Develop
05
Review / Test / Launch
06
Track, Report, and Grow!
"who are you again?"
I'm Eric Johnson...
...and I want to help you succeed. Maybe.I've spent the last 10+ years working with some of the largest organizations in the country (and I still do with great success), but I also enjoy spending some of the little spare time I have working with small businesses and startups.I'm busy... In fact I'm so busy that I'm very selective about any new clients that I work with, but that could be you if:
-You have a great cause
-You have a unique product or service
-You're generally passionate about what you do and great to work with
-Your budget is just insane (kidding)
"i need to know more"
The standard about us section:We are a small marketing and design consultancy with big ideas, and unlike most we can actually implement them!Located in the San Francisco Bay Area Now in Elk Grove (near Sacramento), Eric Johnson Design provides our clients with complete solutions to meet their design and marketing needs.Eric Johnson has worked in marketing and design in some capacity most of his adult life (this website was registered 17 years ago!). In that time he created a local brand that grew to be sold to a national company, worked with small businesses to launch ecommerce stores, blogs, and websites, has helped strategize and manage millions of dollars of marketing spend (with positive ROI) for some of the largest organizations in San Francisco, and has seen how business are ran inside out, upside down, and all around.The "We" at Eric Johnson Design is mostly Eric at the strategic helm with help from select professional collaborators and experts that help make the magic happen.We are currently only taking select new clients, but we're always happy to discuss how we can help so drop us a message below.
time to connect
Let's work
Have you read enough? Send me some details about your project and I will get back to you asap!
Not Ready to work?
Time is Valuable
You took the time to read this far, so I want to give you something of value.Even if you're not ready to work with me here's a free tip:One simple strategy will elevate your marketing and design instantly.
Think like your ideal customer. Visit your website and review all your marketing materials, audit your entire customer journey from the top of the funnel to the bottom, interact with your content, and try to complete a purchase or inquiry. Identify every friction point—slow loading times, unclear messaging, or unnecessary steps—and ask yourself, “Does this make the experience easier, faster, or more enjoyable for my customer?” Determine what they need to go from simply being interested to being a customer.Not sure where to start? I think you know who can help ;)
↟
© 2008-2025 Eric Johnson Design